Sabtu, 17 November 2007

3 Simple & Easy Steps To Select Your Info Product Topic

by Kenny Tan

Generally, there are four types of information products that fall under the ebooks category:
1. Delight books
These include fiction, novels, poetry, short tales, dramatic play, mysteries, suspense, adventure, sense of humor, and so on.
2. Aspiration content
These include books on spiritualism, religious subjects, bible studies, stories from the heart, certain types of self help topics.
3. Meditate guidebooks
These are reference books and can get on any number of topics
4. "How-to" books
These are the do it yourself type books and include self improvement topics as well as a ton of others. This can as well include How-to's about going productive in your own business, How-to basket weave, and so on. Whatever subject from A to Z can comprise covered in a "How-to" format.
With the internet, more in order than offline, the popular ebooks are in the "How-to" classes. When choosing your subject, be sure it has a subject that you do actually possess much knowledge about-or as an alternative, be sure you charter a writer who does.
If you believe that you have discovered an untapped subject, consider whether it has a topic that anyone is even probably to purchase in the first place. Be sure you actually perform your research substantially for that one! The reason is that publishers know what passed out. Like you, they're mostly in business to earn profit. If there was profit in the subject, chances are that several smart publisher would already have publish a book on the topic. So all you have to do is to make sure you do your preparation carefully.
Once you've an idea for your subject, evaluate the popularity of your selected subject. This is where the keyword research begin. Here's a ultimate three-step formula:
1. Identify keywords for your content estimation.
2. Carry on a lookup of your keywords to find out how many people are seeking for the information you are publishing.
3. Execute your keywords through the search engines and anticipate the following information:
a. The quantity of e-books already open on the subject.
b. The number of paying sponsor adverts for the search. This shows that there is interest group connected to the topic-otherwise large companies would not be devastating their marketing budgets to sponsor the searches.
On the other hand, I got one tool that you can use to do your keyword research and it is called Keyword Elite. I like and recommend this tool because it let you do all of your research from one place.
After that, most probably your research will tell you whether is there any market for your subject, furthermore, it will as well tell you whether the market is over saturated or not. Well, you don't need to be afraid of a little competition. As a matter of fact, some competition is actually good for you and it demonstrates that there is definitely a market for the subject. And In conclusion, a highly saturated market, though, you'll require to have a lot of money to spend on advertising, particularly if the cost-per-click is moderately high enough. Therefore, I probably would not pluck a highly saturated market for my first product.
Kenny Tan is specialized on sourcing and creating quality niche contents & information products with private label resell rights which you can find his quality work at his site: http://www.niche4wealth.com and his marketing blog at http://www.kenny-tan.com/blog

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